A study revealed that people’s strong desire to travel increases the feeling of vaccination against Covid-19
Recent research from Washington State University has revealed that a love of travel is a significant motivating factor in people’s decision-making to get vaccinated against COVID-19.
According to a university survey with US residents, people who have a strong desire to travel are less likely to express concerns about vaccine side effects or long-term complications and are more willing to agree to a vaccination, TheSchengen.com reports.
Published in the journal Tourism Management, Dogan Gursoy, Taco Bell Distinguished Professor of Hospitality Business Management at WSU Carson College of Business, revealed that many people consider travel an important part of their lifestyle and a contributor to their sense of well-being.
He noted that they would assess the value of travel experiences they might miss by not being vaccinated against the potential risks of vaccines.
Part of the study’s broader vision was also how messages affect people’s intentions regarding the COVID-19 vaccine.
Also, in the survey, researchers found that the emotional cries of loss are more persuasive in changing people’s intent to get vaccinated.
The authors of this study explained that the study’s findings regarding desire to travel and the purpose of vaccination held true even for people who had no future vacation plans or business trips.
“We define the desire to travel as the desire to travel. It describes people’s yearning to escape from their everyday environment, see new places and have new experiences,” added Gursoy in this regard.
According to the researchers, 1,021 residents of the United States rated their desire to travel on a five-point scale, and among the 266 participants who previously said they would not be vaccinated, a strong desire to travel reduced reluctance to vaccinate when it was accompanied by messages about the safety of the vaccine and what. Individuals can lose out if they are not vaccinated against COVID-19.
Gersoy also noted that the results of this study will help a lot in the economic recovery of the travel and tourism industry, adding that attracting people’s desire for vacations can help overcome their rush to get vaccinations, which leads to higher vaccination rates and fewer restrictions.
In addition, Gursoy, since the beginning of 2020, has led efforts to track the impact of the pandemic on the tourism industry.
In previous surveys, nearly 5,000 people answered questions about vaccines, and about 30 percent of them consistently said they would not get them.
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